What do notepads, newsletters and books all have in common? They are all printed on paper! Printed advertising materials are a powerhouse in your marketing arsenal, especially when used strategically as part of an omni or multi-channel marketing effort. As a print provider with over 28 years of experience, we are quite confident that print is making a comeback in the hearts and minds of consumers. Here are our top 5 reasons that print is making a comeback. Consumer Preference 90% of consumers agree that there will always be a need for print. Furthermore, consumers say that professionally printed materials have helped 4 out of 5 small businesses stand out from their competition. Higher ROI Printed materials have a higher return on investment than digital channels. Deeper Understanding Most consumers think they understand something better after reading it in print form. 71% of consumers believe they gain a deeper understanding after reading a printed …